Skip to main content
A container terminal seen from the air at dusk

Industries

Shipping & maritime websites built for global cargo customers.

Customers shipping containers, project cargo or bulk are international, time-pressed and credential-driven. The site has to perform in twenty markets, prove certifications fast and route inquiries to the right desk.

For carriers, forwarders and port operators across the US and UK. Website packages start at $9,500, and custom builds with portals or dashboards at $30,000.

Problem

Why most shipping & maritime sites fail their customers.

Maritime is one of the most globally distributed industries on earth and one of the most poorly served by its websites. The customer is in Singapore, Hamburg, Houston or Buenos Aires. The site loads slowly, doesn't reflect local trade lanes and routes every inquiry to a sales@ inbox. Five patterns we see most.

  1. 01

    One-size-fits-all global site.

    Customers in Singapore see the same homepage as customers in Hamburg. Trade lanes differ. Regulatory frameworks differ. Services differ. The site doesn't reflect any of it.
  2. 02

    Slow load times on global mobile.

    A 4-second load in São Paulo or Lagos is lost business. Site infrastructure isn't built for global edge performance.
  3. 03

    Certifications & licenses invisible.

    IMO, ISO 28000, AEO, C-TPAT, FIATA. The certifications are the credibility. The site never surfaces them where buyers can find them.
  4. 04

    Service descriptions written by marketing.

    Customers want to know if you handle hazmat, refrigerated, project cargo, oversize, RoRo. The site says "we deliver world-class logistics solutions."
  5. 05

    Inquiries dumped into a generic inbox.

    A logistics inquiry from a Vietnamese garment exporter and one from a US oil major hit the same form. Neither gets the right desk, fast.

Deliverables

A site engineered for global cargo customers.

Multi-region performance. Trade-lane and service clarity. Certifications surfaced. Inquiry routing built in. Multilingual at scale.

  • Hosting on a global network, with every page speed-tested before launch
  • Trade-lane and regional landing pages
  • Service taxonomy covering cargo type, mode and special handling
  • Certifications, accreditations and license matrix
  • Multilingual support (EN / ES / ZH / DE / AR / PT common)
  • Inquiry routing by region, cargo type and shipment size
  • Fleet, network and capacity reference pages
  • ESG and decarbonization reporting
  • Set up so Google can read every page, with Search Console connected
  • 30 days of changes after launch, based on real visitors

Turnkey

You move the cargo, we run the website.

Design, build, hosting, security, monitoring and the changes that come after launch are handled as one engagement, so nobody on your team has to become the website person.

A laptop and printed notes on a desk, mid-project

Work

Recent builds, across sectors.

Six projects. Two are concept sites, built to show a specific firm what their website could be rather than commissioned by them, so each one is marked and opens the live build.

See all work

Proof

Live sites you can open & check.

Recent work for firms in the US, the UK and Australia, with what we did on each.

  • Google review

    “Paul was absolutely fantastic to work with on our new company website. He was incredibly responsive and understood exactly what we were going for.”

    Travis CoxsonRecent clientVerify on Google
  • Google review

    “I couldn't be happier with my stunning new site. Since the redesign, my business has taken off.”

    Erin WimertVerify on Google

Process

From brief to launch & beyond.

We start with a working session with you and the people who run the work, and build on what it finds. After launch we stay on to host, support and improve the site.

  1. 01

    Discovery.

    A working session with you and the people who run the work. We review your current site, your competitors and what your buyers search for. The brief comes from that.
  2. 02

    Strategy & content.

    Positioning. Architecture. Copy for the homepage and the project case study template. Photography brief. Sector pages mapped to buyer search intent.
  3. 03

    Design.

    Page designs and the look of your brand, built in code so you review the real site in a browser early on.
  4. 04

    Build.

    Modern production build using the latest web standards. CMS configured. Project case studies migrated and rewritten where needed. Analytics, structured data and Search Console wired.
  5. 05

    Launch & improve.

    Go live, then watch how real visitors use the site for the first 30 days and make two or three rounds of changes based on what we see.

Questions

What maritime firms ask us.

Can the site perform in every major market?

We host on a global network with locations near the major shipping hubs, and we test the speed of every page before launch from the markets you name.

How do you handle multilingual at scale?

Built-in multilingual routing. We've shipped English, Spanish, French and Arabic in production. Translation can plug into your existing language service provider, and each extra language is priced in the scope.

Can we integrate with our booking and tracking systems?

Yes. We can connect the site to booking and tracking platforms such as CargoWise, MercuryGate and BluJay, or a bespoke system, wherever the platform offers an API. Customer portal entry from the marketing site. Authenticated content for shipper customers.

How do you surface certifications and accreditations?

Dedicated certifications matrix page. Per-service certification flags. Customers can filter services by required certification (e.g. hazmat, AEO, C-TPAT). Procurement teams find what they need on one page.

Will the site work for ESG-mandated cargo customers?

Yes. We can build decarbonization pages for customers who report Scope 3 emissions: per-route emissions data, fleet performance and biofuel availability.

Can we keep our existing platform?

If it works, keep it. We can refresh the design and content on your existing platform, and the SEO Growth Program works on the site you have. We'll tell you honestly if a rebuild isn't the right call.

Pricing

What a new website costs.

Foundation Level and Growth Platform are fixed-price website packages. Authority System is for custom project builds: larger websites, ecommerce, dashboards, portals, automation and bespoke operational systems. Every tier ships with bundled monthly support.

  • Foundation Level

    Professional digital presence, built right.

    From$9,500one time

    or $395 a month for 24 months

    Plus $150 a month Foundation Support. Delivered in 3 weeks.

    • Bespoke responsive website.
    • CMS integration.
    • SEO-ready structure.
    • Contact and lead forms.
    What's included

    Best for. Smaller construction, engineering and technical firms that need a serious professional presence.

    • Project / case study system.
    • Mobile-first layouts.
    • Analytics setup.
    • Security hardening.
    • Fast hosting deployment.
    • Hosted and run end to end by us.
    • Unlimited adjustments before launch.

    Foundation Support includes

    • Hosting oversight.
    • Uptime monitoring.
    • Backups.
    • Security updates.
    • Software updates and upkeep.
    • Email support.
    • Up to 30 minutes of minor edits each month.
  • Growth Platform

    Recommended

    For firms whose website has to do more than introduce them.

    From$19,500one time

    or $812 a month for 24 months

    Plus $300 a month Growth Support. Delivered in 3 weeks.

    • Everything in Foundation.
    • Advanced page architecture.
    • Multi-location and multi-service structure.
    • Project and portfolio CMS sections.
    What's included

    Best for. Growing firms that need rich CMS content, stronger lead systems and operational integrations.

    • Case study templates with rich media.
    • News, insights and editorial system.
    • Team, careers and recruitment pages.
    • CRM integrations and lead routing.
    • Advanced forms and workflows.
    • Lead tracking and reporting.
    • Dashboard integrations.
    • Automation setup.
    • Enhanced UX strategy.

    Growth Support includes

    • Unlimited changes to your site's content and pages, all done by us. New features are quoted separately.
    • Priority support.
    • 24/7 site monitoring.
    • Monthly improvement reviews.
    • Third-party integration monitoring.
    • Performance tuning.
    • Ongoing consultation.
  • Authority System

    Custom project builds around your exact requirements.

    From$30,000one time

    or from $1,250 a month for 24 months

    Plus $600 a month Authority Support. Delivered in 3 weeks.

    • Custom project build, scoped end to end.
    • Bespoke client portal or dashboard.
    • Ecommerce platform with custom checkout flow.
    • Internal admin tools and document workflows.
    What's included

    Best for. Firms that need portals, dashboards, ecommerce or operational systems beyond a standard website.

    • Role-based permissions and authentication.
    • Workflow automation and integrations.
    • Reporting and analytics layers.
    • Scalable architecture planning.
    • Strategic infrastructure consulting.
    • Unlimited adjustments before launch.

    Authority engagements are scoped together. We map your operations, your team and the systems you already run, then design the platform that fits.

    Common outcomes: larger websites with bespoke functionality, ecommerce platforms with custom checkout and inventory flows, client portals where your customers track projects and pay invoices, operational dashboards for project visibility, internal admin tools that replace spreadsheets, recruitment systems, document workflows, reporting layers, AI-assisted analytics, custom CRMs.

    Priced from $30,000. Final number agreed after a scope call, based on the systems work and integrations involved.

    Authority Support includes

    • Unlimited changes to your site's content and pages, all done by us. New features are quoted separately.
    • Priority engineering support.
    • Infrastructure oversight.
    • Proactive monitoring.
    • Monthly strategic review.
    • Ongoing system improvements.
    • Integration upkeep.
    • Staging and testing environment.

Every package is part of our website design and development service. Replacing an old WordPress site? See how a rebuild works. Happy with your site but want more inquiries from it? The SEO Growth Program works on the site you have.

Contact

What are you trying to make happen?

Most projects start with a short conversation. We listen to the brief, ask the right questions and tell you straight what we can handle and how. The first call is free.

Prefer to pick a time? Book a 30-minute call.

Or email us directly at info@whitelam.media.