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Industries

Engineering firm websites that respect the buyer.

The decision-makers reading your site are technical. They want data, project facts and team credentials, not marketing copy. Build a site that gives them what they need fast.

Book a callSee the 15 engineering sites we benchmark against

For civil, structural and MEP engineering firms across the US and UK. Website packages start at $9,500, and custom builds with portals or dashboards at $30,000.

Problem

Why most engineering firm sites lose the buyer.

Engineering firm websites are often thinner than the work behind them. The work is highly technical. The buyers are highly technical. The sites are written by marketing departments who've never read a procurement spec. Five patterns we see almost every time.

  1. 01

    Marketing copy where technical fact belongs.

    "We deliver excellence." The buyer needs the engineering, the scope, the load case, the deliverables. Not adjectives.
  2. 02

    Project case studies without numbers.

    No span, no capacity, no construction value, no key team member. Procurement teams can't shortlist you from this.
  3. 03

    Team page that hides the engineers.

    Three executive bios. The 80 licensed engineers behind the work are invisible. Buyers want to know who they'd actually work with.
  4. 04

    Service pages structured like the org chart.

    Buyers don't search for 'Building Services Group'. They search for 'MEP design for healthcare facilities'. The site doesn't speak their language.
  5. 05

    No proof of code, standard or jurisdiction expertise.

    Engineering is a regulated profession. The site rarely shows which codes, jurisdictions and certifications the firm actually works in.

Deliverables

A site engineered for technical buyers.

Project pages with the data procurement actually needs. Team depth visible. Regulatory and code expertise surfaced. Built fast, structured for clarity, easy to keep current.

  • Project case study template with span, capacity, value, schedule, team credit
  • Project archive filterable by sector, code framework and jurisdiction
  • Team page showing every licensed engineer (PE) and what they specialize in
  • Service pages mapped to buyer search behavior, not internal org chart
  • Code, standard and jurisdiction matrix (IBC, Eurocode, BS, AS/NZS, etc.)
  • Publications, technical papers and industry-talks archive
  • Careers section with technical-discipline taxonomy
  • Procurement-friendly contact paths with auto-routing by sector
  • Set up so Google can read every page, with Search Console connected
  • 30 days of changes after launch, based on real visitors

Site plan

The pages an engineering firm's website needs.

A typical plan for a civil, structural or MEP firm. Yours follows the work you want more of.

  1. Home

    What you engineer, for whom and where, with the projects that prove it.

  2. Projects

    A page for each project with the scope, the span or capacity, the value, the schedule and the engineers who led it.

  3. Services

    A page for each service the way buyers search for it, such as MEP design for healthcare, never the name of an internal group.

  4. Markets

    A page for each market, such as water, transportation or healthcare, with the projects and people for it.

  5. People

    Your licensed engineers and what each one specializes in.

  6. Codes & qualifications

    The codes, jurisdictions, licenses and certifications you work under, with your SF 330 details for federal work.

  7. Papers & talks

    Technical papers and talks that show how you think.

  8. Careers

    A page for each discipline, with the projects people would work on.

Turnkey

You solve the engineering, we run the website.

Design, build, hosting, security, monitoring and the changes that come after launch are handled as one engagement, so nobody on your team has to become the website person.

Book a callRead what it costs
A laptop and printed notes on a desk, mid-project

Work

Recent builds, across sectors.

Six projects. Two are concept sites, built to show a specific firm what their website could be rather than commissioned by them, so each one is marked and opens the live build.

See all work

Proof

Live sites you can open & check.

Recent work for firms in the US, the UK and Australia, with what we did on each.

  • Google review

    “Paul was absolutely fantastic to work with on our new company website. He was incredibly responsive and understood exactly what we were going for.”

    Travis CoxsonRecent clientVerify on Google

  • Google review

    “I couldn't be happier with my stunning new site. Since the redesign, my business has taken off.”

    Erin WimertVerify on Google

Process

From brief to launch & beyond.

We start with a working session with you and the people who run the work, and build on what it finds. After launch we stay on to host, support and improve the site.

  1. 01

    Discovery.

    A working session with you and the people who run the work. We review your current site, your competitors and what your buyers search for. The brief comes from that.
  2. 02

    Strategy & content.

    Positioning. Architecture. Copy for the homepage and the project case study template. Photography brief. Sector pages mapped to buyer search intent.
  3. 03

    Design.

    Page designs and the look of your brand, built in code so you review the real site in a browser early on.
  4. 04

    Build.

    Modern production build using the latest web standards. CMS configured. Project case studies migrated and rewritten where needed. Analytics, structured data and Search Console wired.
  5. 05

    Launch & improve.

    Go live, then watch how real visitors use the site for the first 30 days and make two or three rounds of changes based on what we see.

Questions

What engineering firms tend to ask first.

How much does an engineering firm website cost?

Website packages start at $9,500 (Foundation Level) and $19,500 (Growth Platform). Custom builds with portals, dashboards or other tools start at $30,000 (Authority System). Every package comes with monthly support, from $150 a month, and every price is on our pricing page.

How long does it take?

Foundation Level sites take 2-3 weeks and Growth Platform sites 3-4 weeks from the signed brief. Custom builds take 5-12 weeks, depending on scope. The slowest part is usually gathering project photos and details, so we ask for those first.

Do you understand procurement and pre-qualification?

Yes. We build sites whose project case studies are written for procurement teams, not marketing departments. Project value, schedule performance, safety data, diversity participation, code compliance, key team members. The information an SF 330 or a client's prequalification form asks for.

Can the site host downloadable technical papers and white papers?

Yes. We support a publications module with PDF hosting, citation metadata, search and tagging. Some firms gate technical papers behind an email signup. We can build that too.

How do you handle multi-jurisdiction work (US, UK, EU, AU)?

Code and standard tagging at the project and service level. Filterable by jurisdiction.

Will the site help with recruiting engineers?

It should, and we design for that: careers pages for each discipline, your licensed staff on show and the projects people would work on.

Can we integrate with our CRM (Salesforce, HubSpot, Deltek Vantagepoint)?

Yes. Contact forms route to your CRM with auto-routing by sector. Deltek Vantagepoint integrations need a few extra days. Salesforce and HubSpot are standard.

What if our current site still works?

Then keep it, and we'll tell you so on the first call. If you want more inquiries from it, the SEO Growth Program works on the site you have. A design, copy or photography refresh is often cheaper than a rebuild.

Pricing

What a new website costs.

Foundation Level and Growth Platform are fixed-price website packages. Authority System is for custom project builds: larger websites, ecommerce, dashboards, portals, automation and bespoke operational systems. Every tier ships with bundled monthly support.

  • Foundation Level

    Professional digital presence, built right.

    From$9,500one time

    Then $150 a month Foundation Support. Delivered in 2-3 weeks.

    • Bespoke responsive website.
    • CMS integration.
    • SEO-ready structure.
    • Contact and lead forms.
    What's included

    Best for. Smaller construction, engineering and technical firms that need a serious professional presence.

    • Project / case study system.
    • Mobile-first layouts.
    • Analytics setup.
    • Security hardening.
    • Fast hosting deployment.
    • Hosted and run end to end by us.
    • Unlimited adjustments before launch.

    Foundation Support includes

    • Hosting oversight.
    • Uptime monitoring.
    • Backups.
    • Security updates.
    • Software updates and upkeep.
    • Email support.
    • Up to 30 minutes of minor edits each month.
    Start with Foundation Level

  • Growth Platform

    Recommended

    For firms whose website has to do more than introduce them.

    From$19,500one time

    Then $300 a month Growth Support. Delivered in 3-4 weeks.

    • Everything in Foundation.
    • Advanced page architecture.
    • Multi-location and multi-service structure.
    • Project and portfolio CMS sections.
    What's included

    Best for. Growing firms that need rich CMS content, stronger lead systems and operational integrations.

    • Case study templates with rich media.
    • News, insights and editorial system.
    • Team, careers and recruitment pages.
    • CRM integrations and lead routing.
    • Advanced forms and workflows.
    • Lead tracking and reporting.
    • Dashboard integrations.
    • Automation setup.
    • Enhanced UX strategy.

    Growth Support includes

    • Unlimited changes to your site's content and pages, all done by us. New features are quoted separately.
    • Priority support.
    • 24/7 site monitoring.
    • Monthly improvement reviews.
    • Third-party integration monitoring.
    • Performance tuning.
    • Ongoing consultation.
    Start with Growth Platform

  • Authority System

    Custom project builds around your exact requirements.

    From$30,000one time

    Then $600 a month Authority Support. Delivered in 5-12 weeks, depending on scope.

    • Custom project build, scoped end to end.
    • Bespoke client portal or dashboard.
    • Ecommerce platform with custom checkout flow.
    • Internal admin tools and document workflows.
    What's included

    Best for. Firms that need portals, dashboards, ecommerce or operational systems beyond a standard website.

    • Role-based permissions and authentication.
    • Workflow automation and integrations.
    • Reporting and analytics layers.
    • Scalable architecture planning.
    • Strategic infrastructure consulting.
    • Unlimited adjustments before launch.

    Authority engagements are scoped together. We map your operations, your team and the systems you already run, then design the platform that fits.

    Common outcomes: larger websites with bespoke functionality, ecommerce platforms with custom checkout and inventory flows, client portals where your customers track projects and pay invoices, operational dashboards for project visibility, internal admin tools that replace spreadsheets, recruitment systems, document workflows, reporting layers, AI-assisted analytics, custom CRMs.

    Priced from $30,000. Final number agreed after a scope call, based on the systems work and integrations involved.

    Authority Support includes

    • Unlimited changes to your site's content and pages, all done by us. New features are quoted separately.
    • Priority engineering support.
    • Infrastructure oversight.
    • Proactive monitoring.
    • Monthly strategic review.
    • Ongoing system improvements.
    • Integration upkeep.
    • Staging and testing environment.
    Book a scope call

Replacing an old WordPress site? See how a rebuild works. Happy with your site but want more inquiries from it? The SEO Growth Program works on the site you have.

Industries

More sectors we build for.

Contact

What are you trying to make happen?

Most projects start with a short conversation. We listen to the brief, ask the right questions and tell you straight what we can handle and how. The first call is free.

Prefer to pick a time? Book a 30-minute call.

Or email us directly at info@whitelam.media.